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Saeger Marketing Blog


Traditional Marketing is Dead. What to Do Instead.
A solid marketing strategy recognizes how to navigate all of the touchpoints along a buyer’s journey to create trust and clarity while...
Diane Saeger
Jun 22, 20214 min read


Don't Get Arrested by the Grammar Police
Here are some basic grammar and punctuation rules and mistakes to be aware of (and tricks to fix them)...
Diane Saeger
Mar 31, 20213 min read


Don't Kill the Messenger, Just the Messaging
You’re the owner of a business with a great product or an innovative, must-have service, but for some reason, it’s not the roaring...
Diane Saeger
Jan 9, 20214 min read


The Marketing Rule of 7 Can Mean the Rule of 20 for B2B
The number 7 has been a significant symbol throughout history, in many religions and, yes, in marketing too (not to mention that it...
Diane Saeger
Dec 19, 20203 min read


5 Powerful Ways to Build a Lead Generating Machine
The most important job for marketing is to capture leads. However, capturing leads that want to buy your product is really what you want....
Diane Saeger
Nov 12, 20203 min read


Marketing Automation Why you need it
In a world full of Instagram, Snapchat, email, video, and more, connecting with your customers can be overwhelming and exhausting. Where...
Diane Saeger
Oct 9, 20203 min read
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